United Way of Westchester and Putnam logo
United Way of Westchester and Putnam

Director, Marketing & Communications

White Plains, NYFull-time3 hours ago

Share this job

Director of Marketing and Communications

The Director of Marketing and Communications is both strategist and creator. This person will establish a holistic communications approach while also producing high-quality content and collateral. Success requires a strong editorial eye, visual instincts, digital fluency, project management discipline and the ability to move comfortably between big-picture planning and hands-on execution.

Key areas of leadership

  • Brand & Strategy - Develop and maintain a rolling three-year marketing and communications plan that broadens audiences, increases awareness of UWWP’s community leadership and sustains year-round constituent engagement.
  • Digital & Web - Manage WordPress content, strengthen user experience, guide SEO and inbound content, and use analytics to improve performance.
  • Social Media - Develop platform strategies, create engaging content, grow audiences and maintain a consistent brand voice.
  • Creative & Content - Design digital and print collateral; write newsletters, web copy, blogs and social content; and produce/edit video from concept through completion.
  • Media Relations - Develop media outreach plans, draft releases and advisories, cultivate journalist relationships and track earned media results.
  • Events & Storytelling - Partner with Resource Development on event communications, invitations, photography, video and post-event storytelling.
  • Cross-Functional Counsel - Serve as a strategic communications partner to departments across UWWP, helping teams sharpen messages and connect initiatives to the right audiences.

What success can look like

  • A clear, consistent and recognizable UWWP brand across channels.
  • Strong digital engagement and measurable audience growth.
  • Compelling stories that connect community impact to donor and partner engagement.
  • A proactive media presence and stronger relationships with regional journalists.
  • Integrated campaigns that connect mission, programs, fundraising and community leadership.

The Candidate

UWWP is looking for a versatile communications professional who can think strategically, create beautifully, write clearly and execute reliably. The strongest candidates will be energized by a role with variety, visibility and meaningful community impact.

Professional background

  • Bachelor’s degree in Communications, Marketing, Journalism or a related field.
  • 2+ years of experience in digital communications or a related role.
  • Demonstrated WordPress content management experience.
  • Proficiency with Adobe Creative Suite, particularly Photoshop, InDesign and Illustrator.
  • Experience managing social media for organizational or business purposes.
  • Strong video editing/production, photography and photo-editing skills.
  • Excellent written and verbal communication skills.
  • Working knowledge of basic HTML/CSS and content management systems.

How you work

  • Highly organized and able to manage multiple projects and deadlines.
  • Creative, resourceful and solutions-oriented.
  • Detail-conscious with a strong commitment to quality control.
  • Collaborative, adaptable and comfortable with changing priorities and new technologies.
  • Able to work independently while building strong relationships across teams.
  • Comfortable representing the organization with partners, media, donors and the public.

Why Join UWWP

This is an opportunity to build a communications platform around work that directly affects families, children, older adults, veterans and neighbors across the region. The Director will have access to stories, programs, partnerships and events that create a rich canvas for meaningful, high-visibility communications.

Compensation, Flexibility & Benefits

Salary: $80,000.

Hybrid flexibility: Four days in person in White Plains and one remote day, at the supervisor’s discretion and when scheduling permits.

Full-time, exempt leadership role reporting to the Chief Operating Officer.

UWWP has highlighted comprehensive health and dental benefits for comparable full-time roles.

UWWP has highlighted generous paid time off and holidays for comparable full-time roles.

Professional development opportunities and support for continuing education have been featured in UWWP recruiting materials.

Job details

Type
Full-time
Location
White Plains, NY
Salary
$80,000 – $80,000/yr
Posted
3 hours ago

Share this job